Privacy Policy | tothepointeshoestore.com

TO THE POINTE-SHOE STORE LLC

Our Commitment to Your Privacy

Welcome to To The Pointe-Shoe Store LLC ("To The Pointe," "we," "our," or "us"). We value the trust our dancers, families, teachers, studios, and customers place in us. Protecting your personal information is important to us, and we are committed to handling it responsibly. This Privacy Policy explains what information we collect, how we use it, when we share it, and the choices you have regarding your information when you visit our website, communicate with us, purchase products, schedule appointments, or participate in our services. By using our website or interacting with To The Pointe-Shoe Store LLC, you acknowledge this Privacy Policy.

Who We Are

Legal Business Name:

To The Pointe-Shoe Store LLC

DBA: To The Pointe Shoe Store

1715 McCullough Blvd., Suite F

Tupelo, Mississippi 38801

Phone: (662) 523-4610

Email: tothepointeshoestore@gmail.com

Website: www.tothepointeshoestore.com

Information We Collect

Depending on how you interact with us, we may collect:

Personal Information

Name

Email address

Phone number

Mailing address

Shipping address

Billing address

Dance & Appointment Information

When scheduling services or requesting products, we may collect information including:

Dance studio

Dance level

Shoe size

Pointe shoe history

Appointment preferences

Summer intensive information

Private lesson information

Product request details

Customer notes related to fittings or services

We collect only the information reasonably necessary to provide our services.

Payment Information

We accept several payment methods for customer convenience, including:

Major credit and debit cards

Tap-to-Pay and contactless payments

Apple Pay

Google Pay (if accepted)

Venmo

PayPal

Cash

Payments are processed through secure third-party payment providers.To improve the customer experience, To The Pointe-Shoe Store may utilize secure payment tokenization features offered by Lightspeed or other approved payment processors, allowing eligible customers to securely save payment methods for future purchases. We do not store or have direct access to your full payment card information outside of the secure systems maintained by our payment processing partners.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

IP address

Browser type

Device type

Operating system

Pages visited

Time spent on the website

Referral websites

General location information

Website usage statistics

This information helps us improve our website and customer experience.

Cookies & Analytics

Our website may use cookies and similar technologies provided by Wix and trusted third-party providers. These technologies help us

Remember website preferences

Improve website performance

Understand how visitors use our website

Measure marketing effectiveness

Enhance user experience

We may use:

Wix Cookies

Google Analytics

Meta (Facebook) Pixel

Other website analytics tools as they become available

You may adjust your browser settings to limit cookies, although doing so may affect certain website features.

How We Use Your Information

We may use your information to:

Process purchases

Fulfill product requests

Schedule appointments

Provide pointe shoe fitting services

Coordinate studio fittings

Deliver summer intensive consultations

Communicate regarding private lessons

Respond to questions

Improve our products and services

Send order updates

Provide customer support

Maintain business records

Prevent fraud

Comply with legal obligations

Marketing Communications

If you choose to receive marketing communications, we may contact you regarding:

New arrivals

Store events

Special promotions

Summer intensive resources

Educational content

Holiday shopping opportunities

Studio services

Marketing communications may be sent by:

SMS/Text Message

Social Media

You may unsubscribe from marketing emails at any time using the unsubscribe link or by contacting us directly.

Third-Party Service Providers

To operate our business, we work with trusted service providers, which may include:

Wix (website platform)

Lightspeed (point-of-sale and payment services)

UPS (shipping)

PayPal

Venmo

Payment processing providers

Google Analytics

Meta/Facebook

Instagram

These providers receive only the information reasonably necessary to perform their services.

Photos & Videos

During certain events, studio visits, workshops, or pointe shoe fittings, photographs or videos may be taken.

When identifiable customers are featured for promotional purposes, To The Pointe-Shoe Store obtains permission through a separate Photo & Video Release where applicable.

Customers may request not to appear in promotional materials by notifying our staff before participation.

Children's Privacy

Many of our customers are children and teenagers participating in dance.

Appointments, purchases, and communications for minors are generally made by a parent or legal guardian.

We do not knowingly collect personal information directly from children in violation of applicable law.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information.

While no system can guarantee absolute security, we work with reputable service providers and industry-standard technologies to help protect your information.

Your Choices

You may contact us to:

Update your information

Correct inaccurate information

Request removal from marketing communications

Ask questions about your information

Request deletion of certain personal information where applicable law provides that right

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The updated version will be posted on our website with a revised Effective Date.

Your continued use of our website after changes are posted constitutes acceptance of the updated Privacy Policy.

If you have questions regarding this Privacy Policy, please contact: